Mustard Lane has grown by leaps and bounds since 2005, when CEO Kristal Mallookis realized she wasn’t going to be a dancer as originally planned. She applied for a job with NY chain Cafe Metro, and the rest is history. She learned she had a talent for recruiting and hiring just the right person for Continue Reading…
Tag: Joe Fresh
Spotted on the Lane: MKG
Experiential marketing agency MKG could be our favorite client here on Mustard Lane. (Shhh… don’t tell the others!) This boutique firm works hard to create fun ways for the brands they represent to interact with their target audiences. Marketing agency MKG does it all: brand strategizing, digital integration, social media marketing, event production, web design, Continue Reading…
End of Year Laner Highlights!
1. September 24, 2013: Record-Breaking Day for Mustard Lane! We had over 90 people working six different events in New York City. Some of our esteemed clients included Herb N’ Peach, Eventage, YouthH20, Yahoo, MKG, Hellmann’s Mayonnaise (the company turned 100!), and Fresh & Co. Whew! Hurray for the Laners who worked so hard that Continue Reading…
Is Summer 2013 Really Over?
Does it ever seem to you like you go to bed in May and wake up in September? That’s definitely how it seemed in summer 2013 Granted, we were really busy on the Lane, working some fabulous events with some fabulous people. It’s hard to choose, but after an (extremely) unofficial poll, here are our Continue Reading…