This past weekend we had the pleasure of working with several different companies at Art Basel in Miami. Art Basel takes place all over the world. Their American show is on Miami Beach where they display leading galleries as well as emerging artists. This 4 day event is covered with exhibits, installations, films, photographs and more. Many companies produce live activations surrounding the event which is where Laners were this past weekend.
Bustle – Teavana
One of the highlights was working with Bustle for their Teavana event. The Laners were positioned at the taste, sight and touch areas helping guests at the interactive stations. Guests were encouraged to taste and smell the different Teavana flavors paired with food, customize their own tote bags, and color on the interactive wall. Our Miami team had blast working this awesome event!
TH Productions – LG Signature
Another highlight of Art Basel was working with TH Productions for their LG Signature event where Art Meets Tech. LG displayed their advanced technology with innovative artists who are at the forefront of bridging art and tech. LG worked with four artists to craft pieces for the installation. The Laners were there to welcome guests into the House of LG and guide them through the experience. The Laners brought life to the activation by answering questions about the event, leading guests to the mixology station, offering RISE brewing Iced coffee and keeping everything in order around the footprint.
We had two Laners working exclusively with Lavazza as Baristi for their coffee station. They worked all dates of Art Basel serving the best coffee and fueling the attendees at all hours!