“Marcus is awesome, not to mention a super fly dresser!” These are the sorts of responses we got when we asked #Laners about one of Mustard Lane’s favorite clients, Red Rooster Harlem. Named after the legendary speakeasy, this New York restaurant is located just off 125th Street, in the center of Harlem, and is run Continue Reading…
Category: Spotted on the Lane
Spotted on the Lane… Calloway Productions
Kelly Klein and Calloway Productions In 2015 #Laner Kelly Klein of Calloway Productions discovered that she had a unique talent: she knew exactly how to make her friends look fabulous. She had been recording auditions for her actor friends so that they could self-submit for projects. “My business grew organically,” Kelly explains. “As I continued Continue Reading…
Spotted on the Lane… Once Kids at the NYC Toy Fair!
THE NYC TOY FAIR: WHERE WE WERE ONCE KIDS Mustard Lane was happy to help Once Kids, a Dallas-based toy company, when they came to town for the NYC Toy Fair. It was a special treat for us. We always love what we do, and we love to work with clients and staff who also love what they Continue Reading…
Spotted on the Lane: Maker’s Mark!
We’ve spent this month on tour with Maker’s Mark, visiting Chicago, New York, Hoboken, Philly, Baltimore and DC with our friends from The Bait Shoppe. We brought the holiday spirit to each city with the Giving Cozy to Get Cozy campaign, giving out delicious hot chocolate and Maker’s Mark-inspired gingerbread cookies while collecting coats for those Continue Reading…
The Street Teams of Mustard Lane
Over the last few years, street teams have become incredibly popular in the marketing industry. Maybe it’s because today, with all the technology and social media, people have become adept at blocking out traditional advertising. Maybe we need face to face interaction with living, breathing human beings, in order for a product to make an impression. For whatever Continue Reading…